FORWARD OBSERVATIONS GROUP
LIMITED COLLAB WITH FORWARD OBSERVATIONS GROUP PARTNER SITE
  • A 12-pack case of "FOG x Echelon," the limited time collaboration energy drink.
  • The supplement facts of the "FOG x Echelon" limited time collaboration energy drink.
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ECHELON x F.O.G.

ECHELON x F.O.G.

Be seeing you...

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YOU MIGHT AS WELL

THE CAN ON THE FRONTLINES

ECHELON & F.O.G. go together like good times &… well, you know

The homies have been in more precarious situations & austere environments these past few years than we’d like to elaborate. So, when we finally locked in a collab with them, we knew it had to pay homage to their WHY behind putting their lives on the line.

  • PERFORMANCE ENERGY

    200MG
    Natural Caffeine

  • NO BULLSHIT

    ZERO
    Sugar
    Proprietary Blends

  • BRAIN SUPPORT

    67mg Theanine

    333mg Tyrosine

  • MUSCULAR ENDURANCE

    1000mg Citrulline
    1067mg Beta Alanine

BE SEEING YOU

Who is FOG?

FOG is no one. But someone you know is FOG.

If anyone reading this is a lawyer or from Vice News, FOG is a lifestyle & merchandise brand. The artwork on this can is meant to raise awareness for the civilian casualties often overlooked when wars go on longer than the media cycle. 

Because you always ask.

DROP QUESTIONS

What's the Drop Cult subscription?

Never miss a featured limited drop again. Join the Drop Cult subscription and we'll already have your order boxed up and shipped to your door when everyone else is still racing to checkout.

WHAT IT IS:

A monthly subscription for featured limited drops from Echelon. Get a new flavor, new theme, new collectible can every month.

WHY SUBSCRIBE:

  • No more FOMO or racing to checkout
  • Save 10% on recurring orders after your first-month sign up of $39.99
  • We care what you think (sometimes). Cult Members get ot participate in surveys to vote on what we make next
  • First dibs. Subscription orders for Cult Members ship before one-time-purchase orders of the same drop.

HOW MUCH IS IT:

Your first order is full price (to keep shady folk from trying to save a quick buck), but all future Drop Cult orders are 10% as long as you stay subscribed. Standard shipping rules apply.

Are quantities limited?

All drops are limited inventory and will sell out. If you miss a specific drop, we cannot guarantee it will come back.

Is this coming back?

Supply & demand, homie.

.... maybe.

Why isn't there free shipping?

Because shipping isn't free. The price you see at checkout is what it actually costs to ship to you. We're a small veteran-run company. We don't have Amazon money. If you want us to stay in business and keep making cool shit, you gotta be cool about shipping.

Why is my first Cult order not discounted?

We don't discount the first subscription order so that people don't take advantage of the discount and immediately unsubscribe. It's a perk for loyal members, not a discount for the scalpers.

Why are drops more expensive?

Drops are the most expensive thing we make. They are small productions, usually have more design elements and special flavors. We're just trying to not lose our shirts on doing cool shit.

Why don't you ship internationally?

Outside of tariffs and how expensive it would be for shipping, most European governments are pussies when it comes to caffeine. At 200mg of the go-juice, we're basically banned around half of the world.

What's Performance Energy?

Performance Energy is the star of the show here at ECHELON.

The big stuff:

  • 200mg natural caffeine (from green coffee beans)
  • 2000mg prebiotic fiber
  • Zero sugar
  • No artificial flavors or colors

But also...

  • 1000mg l-citrulline 
  • 1067mg beta-alanine 
  • 67mg l-theanine 
  • 333mg n-acetyl-l-tyrosine
  • Vitamins B6 & B12

Overall rating: 4.869565 / 5 from 138 reviews.

AI Generated Review Summary

ECHELON x F.O.G. is a highly praised 12-pack case that combines health benefits and great flavor, making it a popular choice among customers. The artwork pays tribute to F.O.G.'s time in Ukraine, adding a unique touch to the product.

Summary topics

  • Health Benefits (16%): A significant number of customers loved the drink, praising its health benefits and flavor, making it a popular choice.
  • Flavor (52%): A substantial number of customers loved the flavor, describing it as great, solid, and even better than expected.

Review topics: ["flavor","drink","kick","shit","citrus","energy","customer service","collab","shipping","ingredients","tier","echelon","decision","experience","flavor profile","boost"].

Review highlights

  • "Solid flavor, great kick" — Brian
  • "Great taste, great start to the day," — Ian
  • "Great flavor and great collab" — Nick

Reviews

An absolute banger!!!

"Great taste and this will sound like I’m a weird vampire psychopath, but I love the smell as you go to take a sip. The smell alone gives you that feeling like you just popped a Zyn. Then the actual drink hits and you your energy levels are maxxxed 💪. Absolutely amazing drink, will definitely grab up 5 or more cases when it comes back. And it better come back."

— Night S. (5/5)

Echelon x F. O. G Slapped Hard

"Always an amazing experience ordering drinks from echelon. Flavors are always on point, shipping is fast, cans always arrive in perfect condition, and the energy and focus is always on point. 10/10 recommend echelon to anyone I know or anyone looking for a new energy brand of choice."

— Matthew N. (5/5)

Solid Collab

"- Grapefruit flavor profile was pretty good, but nothing to obsess over. The energy blend chosen was a good call. - The design work is some of the coolest marketing I have seen, and the brand collaboration clearly understand their customer base, which results in brand loyalty. - Limited run was a great idea"

— Wojo (5/5)

Worth it

"Quick fulfillment, shipped quick, nothing was leaking or damaged when arrived. Taste is amazing and feed me the energy I need to get through a 12 hour night shift. No crash. Just a clean boost. This collab was great, I want more."

— Steven A. (5/5)

Goes hard af.

"Pros: Healthiest energy drink on market that actually works. FOG Taste great. Great for a quick pre workout or coffee replacement. Has a lot of added benefits the other brands lack. Made in USA. Cons: Taste degrades as temperature increases."

— Durden (5/5)

My first Echelon experience

"Saw this collab and knew I had to grab a case, first time trying any Echelon. Went to the gym this morning 9-11, F. O. G. in hand, and did the 9-11 tribute workout and crushed it. Ill be buying more Echelon in the future and hopefully it can be F. O. G. (BRING IT BACK!!!)!!!"

— J H. (5/5)

Awesome customer service

"Amanda helped me out big time , I accidentally put the wrong address and she got back to my email and corrected my issue before my order got shipped and I recieved the order at the correct address. Give Amanda a high five or fist bump from me. Taste also was very good, not sure what the flavor was but tasted like grape and grapefruit. Super good."

— Noel G. (5/5)

I can see through walls now.

"Have you ever made out with your stepsister? Me either. One sip and suddenly I'm ready to conduct a 20-mile ruck, clear a building, make out with a new recruit, and explain to my squad leader why I definitely did not lose the connex key. the caffeine kicks in so fast I can see Spanish. 10/10. Tastes great, keeps you awake, and temporarily convinces you that sleep is a civilian problem. Side effects: Excessive motivation, voluntary PT, making out with your stepsister, hearing phantom cadence calls, and briefly believing you can outrun a bradley."

— Andrew G. (5/5)

New Freedom Juice?!

"By far one of the best performance drinks I’ve ever had the pleasure of drinking. It tastes of rich grapefruit and an Iraqi oasis. Well done gents!!"

— Jacob S. (5/5)

Green Light

"The Echelon-FOG collab is legit. This flavor needs to be in the normal rotation. It's crisp and tastey. Sweet, but not overly sweet. Great stuff! It hits like a pre-workout but not in a jittery way at all."

— Erich S. (5/5)

Q&A